branding
noun(brand-ing)
the promoting of a product or service by identifying it with a particular brand
branding
verb(brand-ing)
to mark with a brand
branding
verb(brand-ing)
to mark with disapproval : stigmatize
branding
verb(brand-ing)
to impress indelibly
branding
verb(brand-ing)
to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both